- A funeral dwelling in El Salvador is providing purchasers sizzling pink “Barbie” coffins.
- The proprietor informed the AP the coffins have been a serious “success” since “Barbie” got here out in July.
- To date he is offered 10 Barbie-themed coffins and has no plans to cease since “individuals are asking for it.”
A funeral dwelling in El Salvador is placing its personal spin on “Barbie” mania.
Because the launch of the hotly anticipated Greta Gerwig-directed movie starring Margot Robbie and Ryan Gosling, Alpha and Omega Funeral Dwelling in Ahuachapán has been offering clientele with the choice of burying their family members in sizzling pink steel coffins full with white linings, gold gildings, and, after all, posters of the doll herself, in keeping with the Related Press.
On Friday, proprietor Isaac Villegas informed the AP his funeral dwelling had provided pink coffins earlier than “Barbie” got here out. However, as soon as he noticed how well-liked the movie was turning into throughout Latin America, he determined to go all out with themed decorations.
And it isn’t simply Latin America the place “Barbie” fever is actually taking off — earlier this week, Enterprise Insider reported “Barbie” is on observe to prime $1 billion in international box-office gross sales.
“I stated, ‘Now we have to leap on this development,'” Villegas stated, including that themed coffins have been nothing however “a hit.”
AP reported that the funeral dwelling launched a promotional marketing campaign surrounding the bubblegum-pink coffins, of which 10 have already offered.
Whereas Villegas stated he’s nonetheless promoting customary muted-color coffins, he informed the publication he has no plans to cease capitalizing on “Barbie” mania.
“We’re going to have extra pink coffins, as a result of individuals are asking for it,” he stated.
Alpha and Omega Funeral Dwelling is not the one funeral dwelling leaping on development of manufacturing Barbie-themed merchandise for the afterlife.
Funeraria Olivares, a funeral dwelling based mostly in Ecuador, shared a TikTok on July 21 showing to promote its very personal blush-pink “Barbie” coffin. The clip, which has over 1.6 million views, confirmed a photograph of the coffin subsequent to a sentence that learn: “So you may relaxation like an actual Barbie.”
Representatives for Funeraria Olivares didn’t instantly reply to Insider’s request for remark, made exterior regular working hours.