4 Delis Reportedly Function Beneath 76 Completely different Restaurant Names On Supply Apps

4 delis in New York Metropolis are reportedly working underneath at the very least 76 totally different restaurant names on the supply app Seamless, in keeping with Higher East Website.

Digital eating places, also called ghost kitchens, have gotten more and more widespread within the digital age. Eater confirmed which delis had been reportedly engaged on this observe by checking which eating places on Seamless listed the identical bodily deal with. In a single instance cited by the outlet, East Facet Market, positioned at 1463 York Avenue, reportedly had at the very least 18 different eating places hooked up to the identical deal with, together with Fatties Philly Cheesesteaks, Baker’s Boys Breakfast Sandwiches, Jay’s Breakfast Bar, Croissant Membership, and others.

Supply apps like Grubhub and Seamless reportedly encourage companies to function underneath a number of names “as a means for homeowners to maximise their revenues and seem in additional locations on their apps,” Eater reported.

Some on Twitter applauded the “hustle” whereas others weren’t so enthusiastic in regards to the report.

Eater famous that the observe is widespread, with different well-known eating places additionally reportedly having participated.